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  • Business

    Rockstar Personal Branding

    Rockable Press28 Pages
    Personal branding isn’t very different than product branding, except that the entity being branded is you. Just like Nike uses its brand to attach a certain personality and uniqueness to the shoes it sells, your personal brand is made up of the qualities and unique traits you relay about yourself. Your personal brand represents the way you want other people to think about you.
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  • Web Design

    Professional Web Design

    Smashing Magazine242 Pages
    Web design, with its wide range of disciplines and fields, is not an easy nut to crack. However, it is possible to put together a book with some of the crucial principles and fundamentals that you will need for every project you take on. Learn about the harsh truths of corporate Web design and the troubles you are bound to run into. Create effective online portfolios with optimized user experiences, without the usual trial and error. Use storytelling to create engaging user experiences. Impress clients by staying on top of enhancements and Web standards. And in case you’re wondering how to handle clients, we have some professional advice on how to deal with exceptional situations and customer requests.
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  • Web Design

    Mobile Design for iPhone and iPad

    Smashing Magazine322 Pages
    You know it and so do your clients: taking mobile devices into account is a crucial requirement for the success of websites today. Advanced smartphones and tablets like the iPhone and iPad are gaining popularity, and mobile Web usage is growing with no end in sight. Consequently, we designers have to create engaging mobile experiences, with state-of-the-art design solutions. This eBook offers everything you need to keep up in the mobile Web game.
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  • Web Design

    Getting the Hang of Web Typography

    Smashing Magazine242 Pages
    Getting the Hang of Web Typography is dedicated to web workers that are dealing with typography in their daily lives, but have no special training for this independent craft. This eBook gives you the necessary background on macro- and microtypography, it helps you to choose suitable fonts and use modern techniques such as Web font embedding. It’s a valuable book that helps you to create rich, sophisticated Web sites with beautiful and elegant Web typography.
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  • Web Design

    Professional Web Design Vol. 2

    Smashing Magazine279 Pages
    The pace at which the Web rolls today has picked up, and we feel obliged to give you a status report and outlook. This eBook focuses on recent changes in Web development, as well as design trends that are likely to catch on and could have a substantial effect on our workflow. Be prepared for the onset of innovative approaches such as responsive Web design, and learn how to apply psychology-based persuasion triggers in your designs. Clear up some myths about HTML5 and CSS3 , and make use of the “design matrix” methodology.
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  • Web Design

    Professional Workflow for Web Designers

    Smashing Magazine92 Pages
    The Smashing Workflow Package provides financial and legal advice as well as work related icons and vector graphics for professional Web designers. These will surely help you to improve your business workflow and help you carry out sound decisions when engaging in business with clients. Additionally, we’ve carefully prepared samples of legal documents, along with explanations of their purpose and best use. This product also contains 26 icons and 20 vector graphics. You can use both the samples and the included graphics within the bundle for your private as well as commercial projects without any restrictions.
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  • Business

    Freelance Confidential

    Rockable Press135 Pages
    You're talented, you're reliable, you're professional. What's holding your business back from where you want to be? In Freelance Confidential, former FreelanceSwitch editor Amanda Hackwith uncovers the facts and myths about freelancing and reveals what freelancers at any stage of business need to know.
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  • Business

    iPhone App Entrepreneur

    Rockable Press171 Pages
    In iPhone App Entrepreneur, former AppStorm manager David Appleyard sheds light on what it takes to get you to iPhone app success! This book provides you with the knowledge and the techniques you need to spot a great opportunity, get the most from the App Store, make smart decisions about development, craft a stunning interface, and promote your app successfully! Drawing from the insights and experiences of 16 top-notch app developers, and survey responses from over 1000 iPhone users, David Appleyard equips you with everything you need to successfully become an iPhone app entrepreneur!
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  • Business

    How to Write Great Copy for the Web

    Rockable Press96 Pages
    In How to Write Great Copy for the Web, author Donna Spencer will help you start writing content for the web that works! Learn about how writing web copy differs from other forms of writing, and how writing useful, functional and concise copy can both help persuade your readers, and also help with search engine optimization! Whether it’s for your own site, or for somebody else, How to Write Great Copy for the Web will quickly bring you up to speed with some clever strategies that will make you popular with your site’s visitors, or with your clients!
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  • Business

    How to Be a Rockstar Freelancer

    Rockable Press212 Pages
    Covering everything from getting started to expanding your business, How to Be a Rockstar Freelancer is the official FreelanceSwitch book. Written by Collis & Cyan Ta’eed – the founders of the site – it’s packed with new information, advice and insights not covered on the blog. If you want to start your freelance career the right way, then How to Be a Rockstar Freelancer will give you everything you need to become the best freelancer in town!
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  • Business

    How to Create Selling eCommerce Websites

    Smashing Magazine263 Pages
    Designing and developing e-commerce websites is a puzzle with thousands of pieces. Not only are the layout and structure of your Web store important, but you also have to keep the user experience and conversion rates in mind. These are what, in the end, really convince your client’s customers to click that shiny “Buy now” button. In this book you’ll be studying the universal principles for successful e-commerce websites, which include improving your check-out process and making your product displays more attractive. In reality, optimizing your conversion rates takes little effort. Find out how to resolve small usability issues to immense effect. Are you familiar with A/B and multivariate testing? Use them to figure out how customers respond to minimal changes in design, content structure and check-out convenience. Customers decide whether to stay on a page in just a few (milli)seconds, so you better make them count!
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  • Code

    Mastering CSS for Web Developers

    Smashing Magazine365 Pages
    Are you stumped by the rather sophisticated nature of CSS ? Getting a grip on this still dewy technology isn’t quite as hard as you might think. Connecting the dots is easier when you have all the vital facts within reach. And that’s what Mastering CSS for Web Developers is all about. This eBook offers 15 hand-picked articles that overflow with professional advice and that reflect the deep experience of the Smashing Magazine authors you trust — authors who know exactly what they’re writing about.
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  • Web Design

    Mastering Photoshop for Web Designers Vol. 2

    Smashing Magazine216 Pages
    As the technology becomes more advanced, all of us seek for time-saving tips and guidelines to make our work much more effective and productive. Mastering Photoshop for Web Design Vol. 2 contains 11 articles that cover useful and partly unknown Photoshop techniques and tricks from experts in the field. The articles discuss retouching, cloning, compositing, obscure Photoshop timesavers and designing for iPhone. The articles have been published on Smashing Magazine in 2010 and 2011 and have been carefully edited and revised.
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  • Business

    Freelance Statistics Report 2007

    Rockable Press56 Pages
    There are millions of freelancers around the globe, but for most, freelancing is something done in isolation. What do other freelancers charge? Do they quote or estimate? How many hours a week do they bill? These and many other questions are what we set out to answer in the Global Freelancer Survey of 2007. 3,700 people took part in the survey from 6 continents and 10 industries. The results revealed some interesting facts.
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  • Business

    Twitter Up Your Business

    Rockable Press78 Pages
    In this Rockable* Mini-Book, author Maneesh Sethi takes a look at the social networking phenomenon Twitter from the perspective of a business owner, and explains how to make the most of the service to boost your company’s brand, popularity, and — of course — sales. By the time you’ve finished this book, you’ll know not only the basics of Twitter usage, but how to deliver value in only 140 characters, build a loyal following, and use that following to expand your reach and market your business.
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