Jennifer Stakes Roberts
Jennifer Stakes Roberts is a freelance writer, a former project manager and author of The Freelancers’ Guide to Managing Your Projects, and co-founder of
  • Business
    6 Budget Planning Steps to Professional Project EstimatesPhotodune 1545580 calculator on financial spreadsheet with numbers xs
    Freelancers are often faced with the question of how much to charge for a project. When the project is similar to others you have done, then you have a good idea of the number of hours it will take you, and the costs you will face. But what about when you are pitching for a project that is a bit different from your normal work? As a freelancer, it is essential to get your estimates right. Too high, and you might not get the project; too low, and you won’t make a profit. With a professional estimate, you will be able to show your client how you have arrived at your cost, which will help them see that your price is fair. This step-by-step guide will help you think through all the considerations involved in making a professional freelance project estimate, as well as how to set it out clearly so that potential clients can understand your breakdown.Read More…
  • Business
    How to Create an Actionable Project Plan Using a Google SpreadsheetPreview google sheet plan
    In this tutorial, you'll learn how to create your own project plan using a Google spreadsheet that you can use for your own projects or share with your team. It's a simple technique that you can adapt to any project to help organize your time and keep on schedule. You can also use it for estimating how much time a project will take when you are pitching to a client. All you need is a Google spreadsheet, so let's get started!Read More…
  • Business
    7 Tips for More Effective Social Media MarketingPreview photodune 3940954 social media xs
    We all read articles about how important it is to market ourselves through social media. I’ve been talking to successful freelancers to find out the realities of using social media for business and getting their tips for the best ways to network and promote their work. Here are 7 tips that will boost your social media effectiveness. 1. Develop a Social Media Strategy Being clear from the outset on why you are using social media for business purposes will save you a lot of time and wasted effort in the long run. What is the aim of your social media time? Are you trying to drive more potential clients towards your website, network with other professionals to make useful contacts, boost traffic to your blog, or raise your status as an expert? A social media strategy doesn’t have to be complicated, but it will help to keep this aim in mind when you are sharing information and interacting with other people.Read More…